+ COMPREHENSIVE QUESTIONNAIRE: To help guide you through my behind-the-scenes process to finding your style
+ HOW TO DEFINE YOUR STORY: In-depth questions that inspire you to dig into and define your unique value proposition
+ CRAFTING YOUR IDEAL CLIENT OR CUSTOMER: How to establish a profile around your client/customer
+ YOUR STRATEGY: Dive into how you'll attract your ideal client or customer by establishing a brand strategy
+ YOUR STYLE & PERSONALITY: The fun stuff! Detailed questions to help you navigate and understand your style
+ COLOR PALETTE & SEASON: Use my color formula & season guide to start creating your palette
+ THE BRAND STYLE GUIDE: A 2-page condensed overview of your brand style & story
+ INSPIRATION SOURCING: More of the fun stuff! A step-by-step guide to sourcing your inspiration.
+ THE FORMULA & MOOD BOARD: A unique formula to help you create a mood board for your brand!
+ 5 customizable design templates to help organize your inspiration, curate a color palette, create an inspiration board (3 layout options), and establish a brand style guide.
+ CANVA.com Templates INCLUDED (Canva is a free online template editing app that you'll love)!
+ COMPLETELY editable so you can adjust it to your own brand and style.
+ Perfect to use as you begin to implement the palette, fonts and style throughout your brand and website!
I went from being indecisive and clueless about fonts and colors and having no idea my brand even had an essence or a personality to 100% confident in my brand and all it stands for. Angela created a guide every business owner, whether new or seasoned, should have in their back pocket. I now have a clear and concise vision of my brand strategy and story, know exactly who my ideal clients are, and a 10-page mood board that gives me all the feels! I'd buy it again and again and can't recommend it enough!"